Young Aussies Hooked up To Optimism
As mentioned in an earlier post, Colleen Fahey Rush, Viacom Media Networks Chief Research Officer, is presenting at the ASTRA (Australian Subscription Television and Radio Association) conference in Sydney. Leading up to her speech, she spoke to The Australian about The Next Normal and Australian Millennials
AUSTRALIAN “millennials” who were born in or reached adulthood in the past decade are among the most optimistic in the world, and are hyper-connected to technology but not defined by it, according to the executive vice-president of one of the world’s largest media companies.
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