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Author: Anna Noel Taylor

When It Comes To Content, Emotion Really Is King

Emotions play an important role in almost all content viewing decisions.

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James Guerrier

Meet Our Modern Dads

A new video sheds light on the meaning of fatherhood for some of the men we spoke to for our Modern Dads project.

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Anna Noel Taylor

The Film – Little Big Kids: Preschoolers Ready for Life

A 10-minute film gives a window into the lives of today’s global preschoolers. 

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Anna Noel Taylor

Australian Dads: From “Shrimp on the Barbie” To “Playing With Barbie”

In Australia, gender-based parenting roles are evolving – and the traditional, disciplinarian dad is becoming a thing of the past.

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Kirsty Bloore

Preschoolers’ Parents Seek Out the Developmental Benefits of Technology

Parents believe technology gives their kids the skills they’ll need for the future, according to a new Viacom study.

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Anna Noel Taylor

The 3 Life Strategies Youth Use To Survive and Thrive

Viacom’s latest study reveals global youth’s toolkit for survival in a complicated world.

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James Guerrier

Parents of Global Preschoolers Value Playful Learning

A new Viacom study reveals that while parents of small children still value traditional learning, they’re placing emphasis on the educational benefits of play.

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Anna Noel Taylor

Viacom Presents: Youth in Flux. Unapologetic. Sensitive. Restless.

Viacom’s new global study showcases how today’s always-on youth are surviving and thriving in a difficult world.

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James Guerrier

Instead of Sheltering, Parents Are Broadening Their Kids’ Life Experiences

Parents are exposing preschool-age children to more of the realities of life to prepare them for an unpredictable world, according to a new Viacom study

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Anna Noel Taylor

Viacom Presents: Little Big Kids, Preschoolers Ready for Life

Viacom’s new study of global preschoolers reveals that parenting styles are adapting to a changing and unpredictable world.

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Anna Noel Taylor

Celebrating the 20th Anniversary of World Television Day

It's World Television Day! Check out our latest stories about how people around the world are viewing.

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Christian Kurz

Gen X Today: The Documentary

Our new 10-minute documentary shines a light on the lives of Gen Xers around the world.

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Christian Kurz, James Guerrier

Gen X Today: My life. My way.

Hiding in plain view since the 1990s, Gen X has been quietly changing the world. Who are they now and what are their lives like? Our new study launches today at ESOMAR Congress.

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Christian Kurz, James Guerrier

This Is Our Audience: Adults

A new video summarizes key themes from our conversations with over 190,000 adults across 25 countries in 2015.

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James Guerrier

This Is Our Audience: Youth

A new video summarizes key themes from MTV Knowing Youth’s conversations with over 65,000 young people across 27 countries in 2015.

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ViacomCBS Global Insights

This Is Our Audience: Kids and Family

A new video summarizes some key themes from Nickelodeon Kids and Family GPS’s conversations with over 60,000 kids and parents in 24 countries in 2015.

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ViacomCBS Global Insights

VIMN Unveils New Study: TV RE[DEFINED]

“TV” used to be easy to define. When you’d think of a person watching TV, you could easily picture what...

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Christian Kurz

Modern Mums in Australia: Paranoid or Prepared?

When it comes to understanding moms today, there is no one-size-fits-all solution. Those with young kids span two generations, Millennials...

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Kirsty Bloore

Christian Kurz Speaks at Mipcom 2014

Earlier today, Christian Kurz, VP of Research and Insights at Viacom International Media Networks, presented some new research on young...

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Christian Kurz

Comedy Central Power of Laughter Wins Big at ESOMAR Congress

Earlier today, Comedy Central International’s Power of Laughter project won the award for Best Methodological Paper at ESOMAR Congress 2014...

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ViacomCBS Global Insights

TV S.M.A.R.T: Anytime, Anywhere – The Evolution Continues

It’s no secret that the way consumers watch TV content is evolving and changing. TV S.M.A.R.T., a new research project...

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Christian Kurz

The Next Normal with Kirsty Bloore at the University of Sydney

Kirsty Bloore, Research Director at Viacom International Media Networks: Australia & New Zealand, presented the findings of The Next Normal, at...

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ViacomCBS Global Insights

The Next Normal at Yale Customer Insights Conference 2013

Christian Kurz, Vice President, Research & Insights for Viacom International Media Networks recently travelled to New Haven to present our...

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Christian Kurz

Bob Bakish talks to Fox Business about The Next Normal

Bob Bakish, President and Chief Executive Officer, Viacom International Media Networks, talked to Fox Business about our global insights projects on Millennials...

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ViacomCBS Global Insights

The Next Normal at the Monaco Media Forum

Colleen Fahey Rush, EVP & Chief Research Officer for Viacom Media Networks travelled to Monaco to launch our global study...

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ViacomCBS Global Insights

The Next Normal Video

Originally published on the Viacom Blog. As Viacom’s international audience grows and the Millennial population stands at 2.5 billion worldwide, we...

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ViacomCBS Global Insights